Program Finder Updates

Program Finder Updates

  • This title appears on both the small and large card. List program name exactly as it should appear (e.g., Accounting, B.B.A.; Juris Doctor (J.D.) ).
  • This category appears on both the small and large card. Choose the level of study/degree level applicable to this program coursework.
  • Choose the college or school at Mercer University that offers this program. Combined degree programs may be offered in two different academic units.
  • Choose the academic area(s) of study the program or coursework falls within. Different from Mercer's 12 organizational academic units (schools and colleges), "Areas of Study" are commonly recognized categories of academic programs by which prospective or current students may search or browse. The categories listed below align with similar categories recognized by external entities, such as SACS. You are encouraged to choose more than one relevant category that fits your program, when applicable. (E.g., M.S. in Health Informatics relates to "Computer/Information Science and Technology" and "Healthcare and Health Professions.") Allowing the user to filter/sort by one or more categories improves program search results.
  • Choose all of the locations at which this program is available. A program that is offered only 100% online would not have a physical location but would need to be searchable by location as "Online." A program that is available only partially online should not include "Online" as a location--you will be able to indicate "Blended" on the Program Format question below.
  • Choose all formats through which this program is delivered. The "Blended" format is used to describe a program that can be flexibly completed through a student's choice of both in-person and online classes (in this case at least one physical location and Online should be selected above) OR a program that has a "prescribed" format that combined a certain percentage of in-person and online/virtual classes. For marketing/communication purposes, the Program Finder does not identify whether individual courses are offered in a Blended or Online format, but rather that the program can be completed through this combination of classes/courses. University-wide, we use the term "Blended" since it is broader and more inclusive than "Hybrid" in terms of Distance Learning definitions.
  • For undergraduate programs or coursework, indicate if it is offered as a major, a minor, both, or as a pre-professional track. Graduate and professional programs do not display this information.
  • Provide a brief description of the program exactly as you would like it to appear on the large card. The goal of this paragraph is to persuade and convince the reader to click on the "Learn More" link and visit the program webpage. Use a marketing voice for the description language, rather than catalog text.
  • Include the URL to the webpage on the school or college website dedicated to information about the program. In most cases, this is a separate page from an academic department webpage and is dedicated to information about an individual program or set of coursework that is of interest to a prospective or current student. Academic departments may have the same name but may manage or offer more than one degree program, which can be confusing to the prospective or current student.
  • Include any keywords associated with this program that a user might type into the search bar in an effort to find this program. This field is invisible to the user but aids in capturing search intent through terms not present in the official program name field at the top of this form. (E.g., while the "M.B.A." program uses periods after each letter, a user may type "MBA" or "mba" to search. A user may search for "computer engineering" but may also be interested in seeing search results in "Computer Science" or "Cybersecurity.")